Communicative­pragmatic tactics of politeness in a television broadcasting

Authors

  • Lizaveta R. Khmel The Institute of Journalism, Belarusian State University, 9 Kal’varyjskaja Street, Minsk 220004, Belarus

Keywords:

politeness, communicative-­pragmatic tactics, speech behavior, communicant, television program

Abstract

In the article courtesy is considered as a type of speech interaction and certain speech tactics are analyzed within the framework of which communicants exercise their speech behavior. For example, within the Belarusian TV content there are groups of communicative-pragmatic tactics (etiquette, appellations, with direct expression of thought) which make up the strategy of polite verbal behavior. The study analyzes each verbal polite tactic.

Author Biography

  • Lizaveta R. Khmel, The Institute of Journalism, Belarusian State University, 9 Kal’varyjskaja Street, Minsk 220004, Belarus

    postgraduate student at the department of TV and radio broadcasting

References

  1. Vorontsova T. A. [Speech aggression, tolerance, politeness]. In: Yazyk SMI i politika [The language of the media and politics] : collect. monogr. Moscow : Publ. Mosc. State Univ., 2012 (in Russ.).
  2. Mikhailova O. I. [Linguistic and cultural aspects of tolerance]. URL: http://elar.urfu.ru/bitstream/10995/30862/1/978­5­ 7996­1406­5.pdf (date of access: 05.07.2016) (in Russ.).
  3. Leech G. Principles of Pragmatics. London ; New York : Longman, 1983.
  4. Formanovskaya I. N. [Speech communication]. Moscow : Russkii yazyk, 2002 (in Russ.).
  5. Larina T. V. [Category of politeness and style of communication]. Moscow : Yazyki slavyanskikh kul’tur, 2009 (in Russ.).
  6. Telminov G. N. [Communicative tactics of positive politeness in the russian Internet advertising]. URL: http://cyberleninka.ru/article/n/kommunikativnye­taktiki­pozitivnoy­vezhlivosti­v­rossiyskoy­internet­reklame (date of access: 31.11.2016) (in Russ.).

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Published

2019-04-14

Issue

No. 2 (2017): Journal of the Belarusian State University. Journalism and Pedagogics

Section

Media Strategies and Tactics

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How to Cite

[1]
Khmel, L.R. 2019. Communicative­pragmatic tactics of politeness in a television broadcasting. Journal of the Belarusian State University. Journalism. 2 (Apr. 2019), 12–18.