Structural and content peculiarities of media content of a network edition sb.by

Authors

  • Olga V. Luschinskaya Belarusian State University, 4 Niezaliežnasci Avenue, Minsk 220030, Belarus

Keywords:

convergent journalism, convergence, discourse of convergent mass media, mass media, media text, media content, network edition, formal criteria, criteria of multimedia technologies, extra and intralinguistic criteria, discourse analysis

Abstract

The article considers the structure and content peculiarities of the network edition sb.by of the Publishing house «Belarus Today» registered in the Republic of Belarus in December, 2018. The analysis was carried out according to the four groups of criteria defined by the author of the given article. They include formal criteria, extralinguistic and intralinguistic criteria, criteria of multimedia technologies. Each group includes subgroups and their further subdivision. Verification of a suggested technology is demonstrated on the example of the analysis of the rubric «Politics».

Author Biography

  • Olga V. Luschinskaya, Belarusian State University, 4 Niezaliežnasci Avenue, Minsk 220030, Belarus

    PhD (pedagogics), docent; head of the department of international journalism, faculty of journalism

References

  1. Kim MN. Basics of theory of journalism. Saint Petersburg: Piter; 2013. 288 p. Russian.
  2. Helemendik VS. Convergence as a contemporary form of interaction of mass media. Problemy sovremennogo obrazovanija. 2013;3:106–123. Russian.
  3. SB.BY. Belarus Today [Internet]. 2019 [cited 2019 July 25]. Available from: https://www.sb.by. Russian.

Published

2020-04-02

How to Cite

[1]
Luschinskaya, .O.V. 2020. Structural and content peculiarities of media content of a network edition sb.by. Journal of the Belarusian State University. Journalism. 1 (Apr. 2020), 40–46.