Integration of education and entertainment on Chinese television as a mechanism to preserve traditional values

Authors

Keywords:

entertainment education, integration of education and entertainment, traditional Chinese education, traditional values

Abstract

The issues of integration of the sphere of education and the entertainment industry in the context of preserving traditional Chinese values are considered. The differences between the educational potential of entertainment television programs and the possibilities of traditional Chinese education are analysed. The reality shows «First lesson» and «Chinese character dictation» are explored as examples of the effective integration of education and entertainment on Chinese television.

Author Biography

  • Li Zheng, Belarusian State University, 4 Niezaliežnasci Avenue, Minsk 220030, Belarus

    postgraduate student at the department of television and radio broadcasting, faculty of journalism

References

  1. Li Liangrong. [From unity to diversity – restructuring and structural transformation of Chinese media]. Journalism University. 2006;2:1–10. Chinese.
  2. Tao Yinying. [New thinking of ideological and political education brought by entertainment TV programs]. Modernization of Education. 2017;32:254–255. Chinese.
  3. Shang Jingran. [The value of teenagers under the influence of a pan-entertainment TV program] [dissertation]. Kaifeng: Henan University; 2018. 97 p. Chinese.
  4. Wu Banxiaowei. [Research on the influence of entertainment shows and entertainment programs on the education of the values of youth in China] [dissertation]. Shanghai: Shanghai Normal University; 2018. 44 p. Chinese.
  5. Singhal A. Entertainment-educational communication strategies for development [dissertation]. Los Angeles: University of Southern California; 1990. 492 p.
  6. Dang Jing, Zhou Yawen, Liu Jiliang. [Youth values under the influence of pan-entertainment media]. Chinese Journal of Education. 2017;9:94–97. Chinese.
  7. Zou Bin. [The influence of TV pan-entertainment on the moral education of youth]. Theoretical Research. 2012;9:209–210. Chinese.
  8. Ou Tingyu. [The negative impact of the phenomenon of pan-entertainment on the education of youth values and countermeasures]. Journal of Socialist Theory Guide. 2020;4:123–128. Chinese.
  9. Zou Lin. [Innovative models of traditional cultural education in terms of new media in the perspective of the «First lesson»]. Modern Television. 2018;2:10–11. Chinese.
  10. Yu Qianqian. [Study of the educational entertainment strategy of the talent show in China] [dissertation]. Chengdu: University of Electronic Science and Technology of China; 2014. 85 p. Chinese.

Downloads

Published

2023-11-06

Issue

No. 1 (2023): Journal of the Belarusian State University. Journalism

Section

Theory and Practice of Foreign Mass Media

License

The authors who are published in this journal agree to the following:

  1. The authors retain copyright on the work and provide the journal with the right of first publication of the work on condition of license Creative Commons Attribution-NonCommercial. 4.0 International (CC BY-NC 4.0).
  2. The authors retain the right to enter into certain contractual agreements relating to the non-exclusive distribution of the published version of the work (e.g. post it on the institutional repository, publication in the book), with the reference to its original publication in this journal.
  3. The authors have the right to post their work on the Internet (e.g. on the institutional store or personal website) prior to and during the review process, conducted by the journal, as this may lead to a productive discussion and a large number of references to this work. (See The Effect of Open Access.)

How to Cite

[1]
Zheng, L. 2023. Integration of education and entertainment on Chinese television as a mechanism to preserve traditional values. Journal of the Belarusian State University. Journalism. 1 (Nov. 2023), 98–102.