Specificity of representation of Сhinese cultural identity in Russian language Internet videos (on example YouTube channels «CCTV Russkii» and «CGTN na russkom»)
Abstract
Currently, Internet video is one of the means of intercultural crossborder communication. In this context, it is important for media professionals to understand the characteristics of foreign audiences. The author of the study analyzed 200 popular Russian language videos on YouTube channels «CCTV Russkii» and «CGTN na russkom», and made conclusions about promising areas of work for the media.
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