Social analytics and the digital economy in the context of global communication and the challenges of the information society

Authors

  • Yadwiga S. Yaskevich Belarusian State University, 4 Niezaliežnasci Avenue, Minsk 220030, Belarus

Keywords:

social media analytics, global social communication, information society, media business, social analytics, management, university education, digital economy

Abstract

The article reveals the status and purpose of social analytics and the digital economy in the context of global social communication and the challenges of the information society. It is shown that a timely education system receives today a social order for the training of specialists who are able to work in a modern network space, possessing interdisciplinary knowledge, able to combine organizational and managerial abilities, technological skills and creativity.

Author Biography

  • Yadwiga S. Yaskevich, Belarusian State University, 4 Niezaliežnasci Avenue, Minsk 220030, Belarus

    doctor of science (philosophy), full professor; head of the department of social communication, faculty of philosophy and social sciences

References

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Published

2019-01-17

How to Cite

[1]
Yaskevich, Y.S. 2019. Social analytics and the digital economy in the context of global communication and the challenges of the information society. Journal of the Belarusian State University. Philosophy and Psychology. 3 (Jan. 2019), 52–57.